{"product_id":"midnight-floral-column-shaped-hand-knotted-wool-rug","title":"Midnight Floral Column Hand Knotted Wool Rug","description":"\u003cp\u003e\u003c!--StartFragment --\u003e\u003c\/p\u003e\n\u003cp class=\"PDq2pG_selectionAnchorContainer\"\u003eCreate a distinctive artistic statement with the \u003cstrong\u003eMidnight Floral Column Hand Knotted Wool Rug\u003c\/strong\u003e. Handmade from wool, this uniquely shaped area rug combines two rounded floral sections with a long central striped panel, creating an unconventional silhouette that immediately draws attention.\u003cspan class=\"PDq2pG_selectionAnchor\"\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003eThe design combines \u003cstrong\u003emidnight navy, black, rust red, burnt orange, ivory, beige, teal blue, powder blue and subtle green accents\u003c\/strong\u003e. Ornamental floral medallions appear at the upper and lower rounded ends, while the elongated central section features strong vertical stripes in alternating dark and warm tones.\u003c\/p\u003e\n\u003cp\u003eCream floral borders surround both circular sections, adding traditional decorative character and balancing the modern linear structure of the centre. The contrast between ornate floral detailing and disciplined vertical striping gives the rug a distinctive fusion of heritage-inspired and contemporary design.\u003c\/p\u003e\n\u003cp\u003eUnlike a conventional rectangular area rug, this piece uses a sculptural \u003cstrong\u003edouble-rounded elongated shape\u003c\/strong\u003e, making it particularly suitable for interiors where the rug itself is intended to become a decorative focal point. Its unusual proportions work well in entry areas, statement seating zones, beside furniture, gallery-like interiors and curated spaces.\u003c\/p\u003e\n\u003cp\u003eIts hand-knotted wool construction provides natural warmth, tactile texture and lasting durability. Every floral detail, stripe and ornamental element is created knot by knot by skilled artisans, resulting in authentic handcrafted character and subtle natural variations.\u003c\/p\u003e\n\u003ch3\u003eProduct Details\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eProduct Type:\u003c\/strong\u003e Decorative Shaped Area Rug\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eDesign:\u003c\/strong\u003e Midnight Floral Column\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eMaterial:\u003c\/strong\u003e Wool\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eTechnique:\u003c\/strong\u003e Hand Knotted\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003ePattern:\u003c\/strong\u003e Floral Medallions, Vertical Stripes and Ornamental Borders\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eColour:\u003c\/strong\u003e Midnight Navy, Black, Rust Red, Burnt Orange, Ivory, Beige, Teal Blue, Powder Blue and Green\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eShape:\u003c\/strong\u003e Irregular \/ Double-Rounded Elongated Shape\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eStyle:\u003c\/strong\u003e Eclectic, Heritage-Inspired, Artistic and Contemporary\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eSuitable Space:\u003c\/strong\u003e Indoor Floor Décor\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eHandmade:\u003c\/strong\u003e Yes\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003ePile Height:\u003c\/strong\u003e 6-8 mm\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eYear of Creation:\u003c\/strong\u003e 2026\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003ePackaging Type:\u003c\/strong\u003e Securely Rolled\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eCustomization Available:\u003c\/strong\u003e Yes\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3\u003eWhy Choose This Rug?\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003eHand knotted from wool by skilled artisans\u003c\/li\u003e\n\u003cli\u003eFeatures a distinctive double-rounded sculptural shape\u003c\/li\u003e\n\u003cli\u003eCombines traditional floral medallions with modern vertical stripes\u003c\/li\u003e\n\u003cli\u003eMidnight-navy and black tones create a strong visual foundation\u003c\/li\u003e\n\u003cli\u003eRust and burnt-orange stripes introduce warmth and contrast\u003c\/li\u003e\n\u003cli\u003eIvory floral borders soften the darker palette\u003c\/li\u003e\n\u003cli\u003eTeal and powder-blue details add subtle colour variation\u003c\/li\u003e\n\u003cli\u003eUnconventional silhouette creates a strong statement piece\u003c\/li\u003e\n\u003cli\u003eNatural wool provides warmth, texture and durability\u003c\/li\u003e\n\u003cli\u003eCustom sizes and selected colour modifications may be available\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3\u003eSuitable Placement\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003eLiving Rooms\u003c\/li\u003e\n\u003cli\u003eDrawing Rooms\u003c\/li\u003e\n\u003cli\u003eEntry Areas\u003c\/li\u003e\n\u003cli\u003eReading Corners\u003c\/li\u003e\n\u003cli\u003eStatement Seating Areas\u003c\/li\u003e\n\u003cli\u003eBedrooms\u003c\/li\u003e\n\u003cli\u003eHome Offices\u003c\/li\u003e\n\u003cli\u003eCreative Studios\u003c\/li\u003e\n\u003cli\u003eDesigner Apartments\u003c\/li\u003e\n\u003cli\u003eBoutique Hotels\u003c\/li\u003e\n\u003cli\u003eGallery-Inspired Interiors\u003c\/li\u003e\n\u003cli\u003eLuxury Commercial Spaces\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3\u003eCare Instructions\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003eRemove surface dust regularly using a low-suction vacuum cleaner.\u003c\/li\u003e\n\u003cli\u003eVacuum gently in the direction of the pile without using a rotating brush.\u003c\/li\u003e\n\u003cli\u003eDo not pull loose yarn; carefully trim loose fibres with scissors.\u003c\/li\u003e\n\u003cli\u003eBlot accidental spills immediately using a clean, dry cloth.\u003c\/li\u003e\n\u003cli\u003eDo not rub or aggressively scrub stained areas.\u003c\/li\u003e\n\u003cli\u003eRotate the rug periodically where practical to encourage even wear.\u003c\/li\u003e\n\u003cli\u003eUse a suitable rug pad to improve stability and protect the flooring.\u003c\/li\u003e\n\u003cli\u003eProtect the rug from prolonged exposure to excessive moisture.\u003c\/li\u003e\n\u003cli\u003eAvoid continuous exposure to strong direct sunlight.\u003c\/li\u003e\n\u003cli\u003eDo not machine wash, soak, bleach or use harsh cleaning chemicals.\u003c\/li\u003e\n\u003cli\u003eProfessional rug cleaning is recommended for deep cleaning.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3\u003eCustomization\u003c\/h3\u003e\n\u003cp\u003eCustom sizes and selected colour adjustments can be requested. Final pricing and production time will depend on the required dimensions, selected colours and design modifications.\u003c\/p\u003e\n\u003cp\u003eContact us before placing a customized order so the requirements can be reviewed and confirmed.\u003c\/p\u003e\n\u003ch3\u003eHandmade Disclaimer\u003c\/h3\u003e\n\u003cp\u003eEvery rug is individually hand knotted. Minor variations in dimensions, pile, knotting, motif placement, shape, finishing and colour tone are natural characteristics of handmade production.\u003c\/p\u003e\n\u003cp\u003eThese subtle variations contribute to the individuality of each handcrafted rug and should not be considered manufacturing defects.\u003c\/p\u003e\n\u003ch3\u003eImportant Information\u003c\/h3\u003e\n\u003cp\u003eActual dimensions may vary by approximately ±5 cm because of the handmade production process.\u003c\/p\u003e\n\u003cp\u003eColours may appear slightly different depending on room lighting, photography and individual screen settings.\u003c\/p\u003e\n\u003cp\u003e\u003c!--EndFragment --\u003e\u003c\/p\u003e","brand":"Khushi Living","offers":[{"title":"5 x 8 ft \/ Multicolor","offer_id":42865699913833,"sku":"HK-TD-0107-A-01","price":36000.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0632\/2644\/5929\/files\/MG_1234.jpg?v=1769672750","url":"https:\/\/www.khushiliving.in\/products\/midnight-floral-column-shaped-hand-knotted-wool-rug","provider":"Khushi Living","version":"1.0","type":"link"}